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Accelerate your coaching journey with Google’s David Peterson and Coaching Industry Pioneer David Goldsmith

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7 ModulesFoundations of Great Coaching
is structured into 7 Modules

16 CCE UnitsAvailable from
Enhanced Level

Save $1,700with Super Early
Bird Pricing

Become the great coach your clients need you to be, FASTER

Today’s clients need coaches who can adapt to meet their needs in a fast-changing world. Every day your clients are challenged to keep up with new technologies, mercurial market conditions, and increased competition.

As businesses rapidly evolve, your clients must build resilience in order to adapt and overcome obstacles faster than they ever have before. That’s where you come in as their coach.

Your clients need you to be great, and they need you to be great now.

You became a coach to help your clients change the world. You want to see your insights, inspiration, and guidance affect people on their way to success.

You’re ready to become a great coach, but you’re just not sure how to get there on your own.

Like all things that are successful, becoming a great coach requires the right foundation.

What if you had proven methods to accelerate your journey to become a great coach?

What if you had a framework from coaching experts to become the coach your clients need?

Introducing Foundations of Great Coaching by Google’s David Peterson and Coaching Industry Pioneer David Goldsmith

These two world-class
coaches will reveal the secrets
to great coaching they learned
the hard way - over decades of work.

  • 11

    Tools Included

  • +10h

    of Education

  • +4.5h

    of Practicums

  • LIVE Coaching Demos

  • Community

Foundations of Great Coaching is a LIVE accelerator course for internal or external coaches at any stage of their career. You will discover a faster way to become the great coach you've always wanted to be. Regardless of your education or certifications.

You'll learn the active ingredients needed for a great coaching relationship. Allowing you to accelerate the time to impactful results.

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You will learn to master techniques designed to uncover the needs of today’s clients faster. Clients who are living in a more volatile world, facing obstacles on a monthly, weekly, and even daily basis. Learn to anticipate the challenges your clients will face and how to prepare them in advance.

Foundations of Great Coaching will give you new ways to stand out from your peers. You’ll learn how to future-proof your coaching by building the knowledge and skills to motivate clients in today’s chaotic world.

There is more you can do with your coaching career. This course will help you do it sooner than you ever dreamed possible.

Get access NOW

Here’s what people are saying about Foundations of Great Coaching:

“I would absolutely recommend this training to my colleagues, I think this is a very interactive and a practical program. It is well structured so that it fits into a busy schedule and really gives people flexibility for a virtual program. It integrates opportunities for practice and reflection and you get to learn from the greatest experts in the field.”

Julia Rabinovitch

“The training can be applied, at any level. If you are just beginning this was a really nice overview and introduction. However, at the same level, I think it’s also for those who are more experienced who have a foundation and a grounding of their own and are eager to either learn additional techniques.”

Douglas Howe

“The beautiful thing about this program is that every session we've had we got the opportunity to listen to the actual coaching which has helped me open my own mind on the different ways I can approach certain situations. To questions I can ask to help the person I'm coaching to reach that full awareness or to recognize what their challenges are.”

Nada Othman

“Based on the concepts that are being provided, I think coaches from all levels of experience would be able to take these away and have them truly impact their, their coaching performance and the ability to deliver more value to their clients successfully.”

Sandra Kowaleski

Get the tools you need to become a great coach from two of the world’s greatest coaches.

With over 10 hours of LIVE sessions led by two of the world’s greatest coaches, this accelerator course will show you how to get on the fast-track to great coaching.

Each of the 7 modules has 1.5 hours of LIVE content session including coaching demonstrations and Q&A. The Enhanced course also features 4.5 hours of practicums - valuable guided practice sessions to implement your learnings.

LIVE Module
Transcripts &

You will get exclusive access to the membership area where you’ll receive tools, recordings, slides, notes and transcripts of all the LIVE sessions, and community access to engage with other coaches in the course.

Foundations of Great Coaching is packed with everything a good coach needs to become great.

First 200 Registered

David & David’s LIVE “Positioning Yourself to Corporate”

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Get expert experience and advice on standing out from the crowd in the eyes of corporate clients. This package includes:

• LIVE 60 minute session with David Peterson and David Goldsmith on how to position yourself best to corporate clients

• BONUS Access to a 60 minute round table discussion with the heads of coaching for Google, Facebook, IBM and Lyft moderated by Coaching Industry Pioneer David Goldsmith

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What You’ll Get
With Each Module

  • Discover what you can expect from this course and how to get the most out of it
  • Learn the course logistics and make sure you’re ready to go when Module 1 begins
  • Walk through of the Membership Area so you know exactly where and how to find course materials
  • Discover when to use your coaching mechanics and tools for maximum impact
  • Understand how to move to the next level of capability quickly
  • Learn key concepts to accelerate your learning and enhance your impact on clients
  • Unlock the active ingredients for developing greatness and deep expertise as a coach
  • Discover learning techniques to cultivate richer, more compelling insights for clients
  • Understand how to address resistance, low motivation, and defensiveness in clients
  • Learn how to use the GAPS grid to build stronger partnerships with clients, even challenging ones
  • Expand the range of clients you can coach
  • Clarify your personal goals, values, and operating principles as a coach – position yourself to stand out from the crowd
  • Discover why spending time building rapport is slowing down the time to real impact
  • Understand how to deliver real value fast – keep clients coming back for 2nd, 3rd, and 4th sessions
  • Learn practical steps you can implement immediately to get results faster
  • Understand when to go slow and when to move fast
  • Unlock the secrets to building trust and positive working relationships quickly
  • Learn how to identify and tackle the most compelling root cause issues without getting distracted by topics that are interesting, but won’t lead to lasting impact
  • Discover a consistent process for uncovering real issues quickly, so you have time to get to the crux of the issue
  • Understand how to address the most critical issues with your clients, rather than just interesting and useful ones
  • Discover how to ensure clients consistently follow-through on action steps
  • Stop having clients bring up the same issue session after session
  • Understand how to leverage the insight gleaned in coaching sessions for immediate action and real change
  • Discover how to sequence your questions across a series of sessions as your work evolves, for the greatest cumulative impact
  • Focus on the arc of the engagement so the clients get the results they need, rather than dealing with the issue of the day
  • Understand what to focus on early in the overall engagement and how to build and sustain momentum
  • Learn how to apply different coaching frameworks and models strategically, where they have the greatest impact
  • Learn the 5 C’s of building and growing your practice
  • Unlock a research-based framework for orchestrating the overall engagement for maximum impact
  • Understand how to advance your capabilities and stay ahead of your clients, future-proofing your coaching
  • Learn clear action steps to continue your development towards master coach
  • Become an expert at managing your own learning and development
  • Get a clear picture into the future of coaching and actionable guidance on what you can do to prepare and thrive
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ACE Coach Accelerator™ Pricing

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ACE Coach Accelerator™

  • 8.5 Hours of LIVE:
    • Content

    • Coaching Demonstrations

    • Q&A
  • 6 Sessions
  • 6 Modules
  • 9 Tools
  • Linkedin Community
  • Members access to:
    • Audio & Video Recordings

    • Transcripts & Notes

    • Slides
  • 20.5 EMCC CPD Hours
  • 14.5 ICF CCE Units
  • $1,997 Full Price
  • $797 Super Early Bird Price
  • $417 Full Price
  • $167/per month Super Early Bird Price
    5 Monthly Payments
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Business Add-on

ACE Business Accelerator Series:3 x 1-hour workshops to help you
bolster your business

  • 1. Positioning Yourself to Corporate Discover how to:
    • Know exactly what organizational buyers are looking for and how to stand out as their coach of choice
  • 2. Creating a Proposal Discover how to:
    • Create a proposal that showcases your work and helps you stand out from the competition
  • 3. Pricing & Packaging Discover how to:
    • Grow your effective hourly rate and create a package that’s easy for your client to say YES
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  • 3 ICF CCE Units
  • $197
  • $197
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Have questions?
We're available!

If you have any trouble email support@wbecs.com, book a call here, or contact us at +1 (415) 228-6857.

30 - Day Money Back Guarantee

e’re confident the ACE Coach Accelerator™ will transform the way you coach. That’s why you have a 30-day money back guarantee from the start date of your course, January 13, 2021. If you are not receiving compelling value from this course, we will happily refund your payment.


Your Questions Answered

What are the prerequisites for joining the ACE Coach Accelerator™ course?

If you are eager to develop yourself quickly as a coach and create faster results with your clients, this course is for you.

We will focus on real-life implementation, so it’s helpful to have completed coach training or the equivalent and have some real coaching experience before you start.

I’m already certified or have other training, how will this course help me?

This works with any coach training course you’ve gone through. It doesn’t replace your coach training, it sits on top of it. This course shows you how to put your coach training into practice faster and more effectively, while still allowing you to create your own coaching style that works for you and your clients.

One of the main principles of the course is the process of reflection and experimentation. So you’re constantly learning how to advance your skills and integrate your knowledge with clients along the way, rather than sticking with the model and training you’ve gotten and just doing that over and over again.

Will there be recordings of the session in case I can’t attend the live trainings?

Yes, absolutely! All of the sessions will be recorded and transcribed. You’ll access them in your exclusive membership area.

You can review the complete Course Schedule here.

The course starts on January 13th, 2021 with a Kickstart session and ends late April! Each session is held at two separate live times, 10am and 6pm Eastern Time (virtually). 

All the sessions are recorded and you can catch up if you miss one.

How much time will I need to invest to be successful in the course?

Depending on the course level you choose – Core or Enhanced – there will be anywhere from 4.5-6 hours of sessions per month. Dedicating an additional 30 minutes to pre-work and follow-up work for each session will multiply the value. To get the greatest value, be prepared to invest 2 hours a week to fully immerse yourself in the content and apply it to your work.

How is ACE Coach Accelerator™ different from other programs/courses?

ACE Coach Accelerator™ augments all other programs and trainings you may have undergone. It acts as an accelerator to all the other work you have done so far, allowing you to create your own coaching style that works for you and your clients. 

You’ll discover how to specifically apply what you’ve learned as a coach to complement and expand your work even further. This will accelerate your ability to make a difference with clients faster and prepare you to do the hard, challenging work that isn’t easily outsourced.

Will I be able to get CCEUs for completing the ACE Coach Accelerator™ course?

Yes! Upon successfully completing the course, you’ll be able to claim your CCEUs from the ICF.

Depending on the level you complete, you can receive between:

Core level – 14.5 CCEUs (8 CC + 6.5 RD)

Enhanced level – 24 CCEUs (16.5 CC + 7.5 RD)

Additional 3 CCEUs (3RDs) can be acquired through the Business Accelerator Series add-on.

What are the primary differences between the Core and Enhanced course levels?

The Core course level gives you access to 8.5 hours of live sessions over 6 modules. These will be a mixture of content sessions, Q&A, and live Coaching Demonstrations. You’ll also get access to tools to complement your learning. 

During the Enhanced course level, you’ll get 2 bonus modules, giving you access to over 11.5 hours of live content sessions. This additional material will ensure you’re confident building and growing your practice moving forward. You’ll understand the future of coaching and what you can do to prepare and thrive. 

What’s more, in Enhanced you’ll have access to 4.5 hours of Practicums – guided practice sessions, giving you the chance to practice in a safe environment with your peers and get feedback on your coaching. Here you’ll be able to watch other coaches coach, and even better coaches coach. This is invaluable if you love learning by example.

Is this course for external or internal coaches?

Both! Whether you’re working with corporate clients or leading teams within a company, you will benefit from the transformative techniques shared in this course. At key points, David and David will distinguish how internal and external coaches can apply techniques differently. This will enhance your ability to use what works best in either context. No matter who your clients may be, they will benefit from your ability to deliver greater results, faster.

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Join the ENHANCED Course NOW!

Get to the full Foundations of Great Coaching Enhanced Experience

Get access NOW

About David & David

Accelerating Coach Excellence - coming-soon David-G-Circle

David M. Goldsmith

Coaching Industry Pioneer & Executive Director,
7 Paths Forward LLC

David is responsible for building an organization that supports the development of great coaches worldwide. This includes workshops, community development and helping organizations source great coaches.

A pioneer in the coaching industry, David was Chief Operating Officer of CoachInc.com and past President of CoachU. He has staged many innovative conferences on coaching and was the first to showcase coaching research almost 20 years ago.

He co-founded the Foundation for Coaching which has now become the Institute of Coaching at Harvard. The Institute continues to support research in to coaching worldwide.

David is an active coach working with senior leaders, professionals and entrepreneurs around the globe. He has also coached many of the leaders in the coaching profession helping to grow the impact of coaching worldwide.

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David B. Peterson PhD

Director, Executive Coaching &
Leadership, Google LLC

David joined Google in 2011 as Director of Executive Coaching and Leadership. He coaches Google’s senior leaders, manages a network of external and internal coaches, and supports leadership, learning, and executive development initiatives for the multi-billion-dollar corporation.

Beside recently being voted "World's #1 Corporate Coach" by Dr. Marshall Goldsmith, David is winner of several prestigious awards, earning his PhD in Counseling and Industrial/Organizational Psychology at the University of Minnesota. He is a Fellow of the American Psychological Association, the Society of Consulting Psychology, the Society for Industrial and Organizational Psychology (SIOP), and the Harvard Institute of Coaching.

David describes himself as on a mission to make learning faster, better, and more rewarding for people and organizations. He is passionate about excellent coaches who think about how they help leaders solve their toughest, most complicated new and different problems.