“The purpose of you working with a client [as their coach], is to actually make something different.
It’s not enough to have a nice conversation. It’s not enough to be supportive.
Ask: How are you different as a result of me working with you?” – Michael Bungay Stanier

You try to build good habits, only to have them wither away over time. Sound familiar? There’s a reason your new habits aren’t sticking - you’re missing the crucial step that comes before habit building.

Join Michael Bungay Stanier to learn what this important first step is, so you can start making the changes that matter most - and help your clients do the same.

This session broke attendance records at the 2020 WBECS Pre-Summit. This is your opportunity to experience one of this year’s most popular coach education events.

Watch this EXCLUSIVE bonus session to uncover:

  • The difference between Easy Change and Hard Change ... and why it matters

  • Why the direct approach to Hard Change rarely works

  • The foundational coaching question that lies at the heart of Hard Change

About Michael Bungay Stanier

Michael Bungay Stanier is at the forefront of shaping how organizations around the world make being coach-like an essential leadership behavior and competency.

His book, The Coaching Habit, is the best-selling coaching book of this century, with over 750,000 copies sold and 1,000+ five-star reviews on Amazon.

In 2019, he was named the #1 thought leader in coaching, and was shortlisted for the coaching prize by Thinkers50, the “Oscars of management”. Michael was the first Canadian Coach of the Year and has been named a Global Coaching Guru since 2014. He was a Rhodes Scholar.